Why Calcium?

Calcium plays a pivotal role in our bodily functions. It regulates our heart beat, enables our muscles to function and builds and maintains a healthy skeleton. Because the human body cannot produce calcium, our body relies on an adequate daily intake.

The problem is that about 80 percent of women and 70 percent of children do not achieve the recommended daily intake for calcium (The Australian and New Zealand Medical Journal, 2000 Feb; 30(1): 21-7, “Calcium intakes among Australian women: Geelong Osteoporosis Study.”). The solution is BIOACTIVE CALCIUM. CALCIUM

Osteoporosis Prevention

Our body loses calcium every day through shed skin, nails, hair and general excretions. If our daily calcium intake is not suffi cient, our body takes calcium from our bones. This causes our bones to become weakened and prone to fracture. This is known as the disease, OSTEOPOROSIS. All this can occur without our knowing and this is why Osteoporis is known as ‘The Silent Thief ’.

Whilst Osteoporosis is incurable, it is largely preventable. Calcium intake has been shown in numerous published clinical studies over the full range of age groups from pre-pubertal children through to the elderly to provide increased bone mineral density.

Calcium – Disease Prevention

Calcium intake has been found to have a preventive role in some cancers, particularly COLON CANCER which is the second most commonly diagnosed cancer in women and third in men. Some scientists have found that keeping colon cancer away may be as simple as taking a calcium supplement. Studies have shown that women taking more than 800mg of calcium every day reduced their risk of colon cancer as much as 46%. (The Year in Medicine, Time Magazine, December 5, 2005 and The American Journal of Clinical Nutrition, March 2006.)

Calcium intake from supplements may also have a protective role in PROSTATE CANCER – the leading cause of cancer deaths in men.

Calcium Carbonate

The calcium used in BIOACTIVE CALCIUM is calcium carbonate because this has one of the highest levels of available calcium of any calcium source. This helps in delivering maximum calcium per tablet. Calcium carbonate has been proven in published clinical trials to have equal bioavailability with milk (American Journal of Clinical Nutrition (2002; 76(6)).

Calcium and Women

The North American Menopause Society has stated that, “Although the most defi nitive role for calcium in peri- and post-menopausal women is in bone health, it is clear that adequate calcium intake has implications that encompass a woman’s overall health. Based on the available evidence, a strong statement can be made regarding the importance of ensuring adequate calcium intake in all women, particularly those in peri- or postmenopause".

Why vitamin D3 ?

Vitamin D3 is the active form of the vitamin and it helps to maintain normal blood levels of calcium and promotes calcium absorption and bone mineralization.

Why Inulin ?

Calcium is a very poorly absorbed mineral and in most adults only about 30-35% of our calcium intake is actually absorbed. Numerous published studies have shown that inulin signifi cantly enhances the bioabsorption of calcium and other minerals.

Our combination of inulin with calcium is patented and exclusive to our BIOACTIVE CALCIUM product.

In addition to assisting calcium absorbption, inulin aids digestive health.

A condition which is common to most age groups is poor bowel function. This leads to general discomfort and in some cases serious disease. Inulin is a soluble dietary fi bre and a very effective “probiotic” . Probiotics stimulate healthy/ benefi cial bacteria in the intestine. This is important because to maintain healthy intestines we need to have more benefi cial bacteria than pathogenic bacteria. The probiotic effect of inulin has been shown to help our digestive system work better resulting in improved nutritional value from the food we eat and increased regularity.

Like calcium, Inulin has also been shown to produce a number of other important effects on our health and well being. For example, published studies have shown that intake of inulin can result in a reduction in risk for some cancers such as breast cancer and colon cancer.

Summary

There is a universal need for a regular calcium intake. We are confi dent that a regular daily intake of our BIOACTIVE CALCIUM will not only help with maintenance of good health and wellbeing but may also help in the prevention of disease.